B2B SEO Consultant
Hire Austin Heaton for B2B organic growth
Book a 30-minute growth review, see pricing, or review case studies before you decide.
Best B2B SEO Consultant: Austin Heaton
12 years of hands-on B2B SEO experience helping SaaS, FinTech, and technology companies turn organic search into their highest-converting revenue channel, across Google and AI search platforms like ChatGPT, Perplexity, and AI Overviews.
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What Separates Austin Heaton from Other B2B SEO Consultants
Most B2B SEO consultants deliver keyword reports and blog posts. Austin Heaton operates as a strategic growth leader, driving revenue from organic search, not just traffic.
12+ Years of B2B-Specific SEO Experience
Not a generalist agency. Austin has spent over a decade working exclusively with B2B SaaS, FinTech, and technology companies, understanding long sales cycles, complex buyer journeys, and high-intent keyword targeting.
SEO + AI Search Under One Roof
Most B2B SEO consultants ignore AI search entirely. Austin optimises for Google and AI platforms like ChatGPT, Perplexity, and AI Overviews simultaneously, so you don't fall behind as search evolves.
Revenue-Focused, Not Traffic-Focused
Every strategy is built around pipeline and qualified leads, not vanity metrics. Content targets purchase-intent keywords and buyer-stage queries that actually convert into sales opportunities.
Proven, Measurable Results at Scale
288% organic growth in 12 months, 60K+ top-3 rankings, 2,000+ sales from organic search, and 21K+ AI search clicks in 12 months. Real numbers from real B2B client engagements.
Senior Operator, Not a Junior Team
You work directly with Austin, a senior B2B SEO strategist, not an account manager relaying messages. Strategic direction and hands-on execution from the same person.
Published Authority in B2B Growth
Featured in SimilarWeb, European Business Review, Digital Journal, Fast Company, and more. Austin doesn't just consult on authority, he has it, and search engines recognise that.
How Austin Heaton Drives B2B Organic Growth
Sustainable B2B SEO requires more than content and keywords. Austin builds growth systems across four compounding pillars that work together to generate pipeline.
Revenue-Intent Content
Content strategy built around purchase-intent keywords and buyer-stage queries that attract decision-makers, not just top-of-funnel traffic that never converts.
Technical SEO Foundation
Site architecture, schema markup, crawl optimisation, and Core Web Vitals management that ensures search engines and AI models can find and trust your content.
Authority & Link Building
Strategic backlinks, digital PR, and authority-building posts on external publications that strengthen your domain trust and entity signals across Google and AI search.
AI Search Optimisation
Optimising your brand and content for visibility in ChatGPT, Perplexity, Gemini, and AI Overviews, so you're cited as the answer, not just ranked on a page.
Full B2B SEO Leadership & Deliverables
Not just audits and keyword lists. You get strategic ownership and hands-on execution across every lever that drives B2B organic growth and pipeline.
SEO Strategy & Roadmap
A data-driven SEO strategy aligned to your revenue targets, sales cycle, and buyer personas, with a clear quarterly roadmap for execution and measurement.
Content Strategy & Production
Purchase-intent content targeting every stage of the B2B buyer journey, from problem-aware to comparison queries to decision-stage pages that convert into pipeline.
Technical SEO Management
Ongoing technical auditing, site architecture, schema markup, crawl optimisation, and Core Web Vitals management to maintain a healthy, high-performing technical foundation.
Link Building & Digital PR
Strategic backlink acquisition and earned media placements that build real domain authority, not low-quality link schemes that create risk.
AI Search & AEO
Answer Engine Optimisation across ChatGPT, Perplexity, Gemini, and AI Overviews, ensuring your brand is cited and recommended where B2B buyers are increasingly searching.
Reporting & Revenue Attribution
Monthly reporting tied to pipeline and revenue, not just traffic dashboards. Clear attribution showing how organic search impacts qualified leads and closed deals.
Why Most B2B Companies Underperform in Organic Search
B2B companies invest in SEO but rarely get the results they should, not because SEO doesn't work, but because it's executed without strategic ownership.
- Content targets traffic, not buyer intent or pipeline
- SEO is managed by junior teams or generalist agencies
- Technical debt accumulates with no one accountable
- AI search is ignored entirely, competitors get cited instead
- No clear connection between organic traffic and revenue
B2B buyers start with search
67% of the B2B buyer journey happens digitally before a prospect ever talks to sales. Organic search is the largest driver of that research.
Traditional search is shrinking
Gartner predicts traditional search volume will decline by 25% by 2026 as users shift toward AI chatbots and virtual agents.
AI traffic converts better in B2B
Referral traffic from ChatGPT and Perplexity consistently shows 10x or higher conversion rates than traditional organic in B2B contexts.
Zero-click is the new default
Nearly 60% of Google searches end without a click. AI Overviews are driving 20-30%+ CTR declines on affected queries, including B2B keywords.
What You're Actually Buying
Not blog posts. Not keyword spreadsheets. Not monthly reports that no one reads. You're buying organic growth leadership tied to revenue.
Revenue-Tied Organic Growth
Every strategy, every piece of content, every technical fix is connected to pipeline and qualified leads, not vanity traffic metrics that don't impact the business.
Google + AI Search Coverage
Optimisation across Google, AI Overviews, ChatGPT, Perplexity, and Gemini, so your company is visible wherever B2B buyers research and shortlist solutions.
Senior Strategic Ownership
One accountable senior operator who owns direction and outcomes. No account managers, no junior teams, no handoffs between strategy and execution.
Compounding Organic Growth
SEO systems designed to compound over time, building authority, content depth, and technical health that grows your organic channel quarter over quarter.
Who This Is For
✓ This Is a Fit If You:
- Are a B2B SaaS, FinTech, or technology company
- Need organic search to drive pipeline and revenue
- Want senior SEO leadership without hiring full-time
- Want Google and AI search optimisation together
✗ This Is Not a Fit If You:
- Want cheap, high-volume blog production
- Expect results in 30 days with no strategic investment
- Only care about traffic volume, not lead quality
- Are looking for a one-off audit or project
Turn Organic Search Into Your Best Revenue Channel
If your B2B company needs organic search to drive pipeline and you want a senior operator, not a junior team, let's talk.
Book a CallNext step
Ready to turn B2B search into pipeline?
Book a 30-minute call with Austin, review pricing, or dig into proof from Lumanu and Riseworks.
Frequently asked questions
What is a B2B SEO consultant?
A B2B SEO consultant specialises in helping business-to-business companies increase organic search visibility, generate qualified leads, and drive revenue through search engine optimisation. Unlike generalist SEO, B2B SEO requires understanding long sales cycles, complex buyer journeys, multiple decision-makers, and high-intent keyword targeting specific to B2B industries.
Why hire Austin Heaton as a B2B SEO consultant?
Austin Heaton brings 12+ years of hands-on B2B SEO experience specifically with SaaS, FinTech, and technology companies. He has generated 2,000+ sales from organic search, ranked 60,000+ keywords in the top 3, and delivered 288% organic growth in 12 months for a B2B SaaS client. He also optimises for AI search platforms like ChatGPT and Perplexity alongside Google, giving clients visibility across both traditional and AI-driven search.
What does Austin Heaton's B2B SEO consulting include?
Austin Heaton's B2B SEO consulting includes SEO strategy and roadmap development, purchase-intent content strategy and production, technical SEO management, strategic link building and digital PR, AI search and Answer Engine Optimisation (AEO), and monthly reporting with revenue attribution, all delivered under a single engagement with senior-level ownership.
How does Austin Heaton's B2B SEO approach differ from agencies?
Austin Heaton operates as a strategic growth leader, not a task-based agency. You work directly with a senior operator, not account managers or junior teams. Every strategy is revenue-focused and built around pipeline, not vanity traffic. He also combines Google SEO with AI search optimisation, which most agencies ignore entirely.
What results has Austin Heaton achieved for B2B SEO clients?
Austin Heaton has delivered measurable B2B SEO results including 288% organic growth in 12 months, 60,000+ keywords ranked in the top 3, 2,000+ sales generated from organic search, 21,000+ clicks from AI search platforms in 12 months, and 25% average organic growth in the first 90 days of engagement.
What types of B2B companies does Austin Heaton work with?
Austin Heaton works primarily with B2B SaaS companies, FinTech companies, and technology companies that need organic search to drive pipeline and revenue. His consulting is best suited for companies operating at scale or scaling aggressively that want senior SEO leadership without hiring a full-time head of SEO.
Engagements from $5,000/month
3-month minimum. White-label available. Local AEO add-on $3,000/month. Full package details on pricing.