As Head of Content at Rise, I led a full-scale content and SEO transformation that propelled the company to record-breaking visibility across Google and AI search engines such as ChatGPT, Perplexity, and Gemini.
Over a 9-month period, Rise achieved a 1,800% increase in organic search traffic, driven by a targeted content strategy focused on high-intent, compliance-related and payroll-specific search phrases.
Today, Rise ranks for 5,500+ top-3 Google keywords and dominates every featured snippet for its most important terms, cementing its position as the most discoverable global payroll platform across both traditional search and AI-driven discovery.
