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Austin HeatonSEO + AEO Consultant
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Crypto / Web3 / Stablecoins / Blockchain12+ years in search
Now booking crypto and Web3 engagements

Hire AEO for Crypto and Web3. Get Cited Where Buyers Shortlist You.

Your buyers ask ChatGPT, Perplexity, Gemini, and Google AI Overviews which protocol, stablecoin, or exchange to use. If you are not in that answer, you lose the shortlist before sales gets a shot.

Book a Call →See Stablecoin Insider
Austin Heaton, AEO consultant for crypto and Web3
SCICrypto proof:
40K visits, 770% AI traffic
Why crypto and Web3 brands lose AI citationsThe real gap
01

Thin token pages that models will not treat as a source

02

Review-site comparisons you do not own get recommended instead

03

Hype and compliance copy that AI will not trust or cite

04

Weak entity signals make you interchangeable with every protocol

Earned media

Featured In & Published On

15 publications
SimilarWebEuropean Business ReviewFast CompanyZapierFintechZoomEcommerce FastlaneNeuronWriterBeInCryptoStartup.infoDigital JournalCoruzantBusiness AgeEU Business NewsFinbold
Next step

Want your crypto brand in those answers?

Book a Call →
The work

What I Do for Crypto and Web3 AEO

Commercial, not educational

I do not write another what-is-AEO page. I build the money pages, entity signals, and technical foundation that get stablecoin, protocol, exchange, and blockchain brands cited when buyers compare vendors.

01Money pages

Comparisons, alternatives, and use cases your category already loses to review sites

02Entity and brand

Mentions, schema, and knowledge-graph signals so models can name you correctly

03Technical SEO

Crawl access, structured data, and page architecture AI systems can retrieve

04MOFU / BOFU

Commercial content for buyers already comparing protocols, exchanges, or stablecoin rails

05AI visibility

Citation work across ChatGPT, Perplexity, Gemini, and Google AI Overviews

06Engagement model

AEO consultant or fractional SEO — one senior owner, no junior relay

Crypto proof

Stablecoin Insider. The Relevant Case.

Documented on this site

Stablecoin Insider is a digital media and research platform focused on stablecoins, digital dollars, and global blockchain payments. Austin ran SEO and AEO for 90 days. The numbers below are from the live case study.

Stablecoin Insider / Web3 · Crypto publisher01

40K+ monthly visits in 90 days

Read the Stablecoin Insider case study →
Stablecoin Insider / AI search02

770% AI search growth — 653 ChatGPT clicks, 193 from Perplexity

See the AI search numbers →
Stablecoin Insider / Authority03

Domain authority 14 to 36, keywords up 3,507%

View authority results →
Lumanu / FinTech · Creator payments04

656 AI-sourced clicks and 101 conversions in 60 days

See all case studies →
View All Case Studies →

Free AEO Report Card

We review where your crypto or Web3 site loses visibility across technical, on-site, and off-site — then send the exact fixes.

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AEO Report Card sample page showing the site review
AEO Report Card sample page showing technical findings
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AEO Report Card sample page showing off-site authority findings
Trusted by

Clients & Partners

14 companies
RiseRiseLumanuLumanuAzuraNinja PromoNinja PromoStablecoin InsiderQodetureSumsubSumsubCryptoProcessingPactveraCube3.aiiSpeedToLeadGigapayBitizenshipInside Deep Tech
Client voices

From The People Who've Worked With Austin

References
★★★★★

"Austin always focuses on winning, brings radical ideas, and executes with speed — one of the best content specialists I've worked with."

Milosz Krasinski
Milosz Krasinski
CEO, Chilli Fruit
★★★★★

"Austin stands out for his creative, strategic approach to growth — intentional, outcome-focused, and exactly why his projects succeed."

Milica Balaban
Milica Balaban
Founder, Marketics
★★★★★

"Austin is just one of those people you want on your team. He genuinely cares about helping his clients win."

MS
Marko Savic
Founder, Conn3ct
Questions

FAQ

6 answers
What is AEO for crypto and Web3, in commercial terms?

It is the work of getting your protocol, stablecoin, exchange, or blockchain brand cited when buyers ask ChatGPT, Perplexity, Gemini, or Google AI Overviews who to use.

That means money pages, entity signals, technical SEO, and MOFU/BOFU content — not another definition post. See how the AEO consultant engagement is scoped.

Why do crypto and Web3 brands lose AI citations?

Four patterns show up every time:

  • Thin token and docs pages that say nothing citable
  • Comparison and alternatives pages owned by publishers, not you
  • Hype copy or compliance-safe blogs models will not trust
  • Generic SEO that never builds entity or commercial coverage

AI models then cite the review site, the glossary farm, or a competitor who published the use-case page first. More on why that happens in crypto SEO in 2026.

What proof do you have in crypto and Web3?

Stablecoin Insider is the crypto proof on this site. In 90 days: 40K+ monthly visits, 770% AI search growth (653 ChatGPT clicks, 193 from Perplexity), keywords up 3,507%, and domain authority from 14 to 36. Full write-up: Stablecoin Insider case study.

Lumanu, a FinTech creator-payments company, is also on the portfolio: 656 AI-sourced clicks and 101 conversions. Adjacent work lives on AEO for FinTech.

Do you replace an in-house Head of SEO?

For many crypto and Web3 teams, yes — as fractional SEO and AI visibility leadership. You get one senior owner across Google and AI search without a full-time hire.

If you already have a team, I set the money-page and citation system they execute against.

Who is this for?

Marketing and growth leads at crypto, Web3, stablecoin, exchange, and blockchain companies who need to show up in AI answers — not just rank blog posts.

Related work: FinTech SEO, AI search for Web3, and the AEO consultant briefing.

How do we start?

Book a call. We look at where you are missing from AI answers and which commercial pages you need to own. No invented package price on this page — if the fit is there, we scope the engagement on the call.

Book a call with Austin or use the contact page.

Let's talk

Ready to Own Crypto AI Visibility?

If buyers are asking AI who to use for stablecoins, protocols, exchanges, or blockchain rails — and you are not in the answer — you are already paying for it.

Book a Call With Austin →
12+ years in search
Crypto proof: Stablecoin Insider
Senior-led, no agency
Limited capacity